Archive for August 5th, 2008

A formula. A solution. A magic spell. These are the things that consumers are looking for in this market. If you can convince them that you are the “Answer Man” then you can make more money than ever – even in these “unprofitable” times. All you have to do is crank up your “mysticism” to a high volume right now. Speak loudly and proudly about your “Secret home selling strategy” or your “Magic home selling formula” and unique abilities that no other agent has. People buy the “magic” not the product and the marketers who spin the best tales are the ones who take the most money to the bank. Remember, selling real estate is nothing more than selling yourself. It really has very little at all to do with the kind of market we’re in. It’s really so easy. Just brag on yourself and add a dash of creativity and see what it cooks up! Watch the video and pick up a little tip about how to make your own personal story and your services irresistible to clients…